By Sagir Ibrahim
In line with its organisation’s growth strategy, social media giant, Twitter, on Monday the April 12, announced it is currently building a team to domicile its Africa headquarters in Ghana.
Ghana’s president, Nana-Akufo Addo while reacting to the news in a tweet said “The choice of Ghana as headquarters for Twitter’s Africa operations is excellent news.” Government and Ghanaians welcome very much this announcement and the confidence reposed in our country. This is the start of a beautiful partnership between Twitter and Ghana, which is critical for the development of Ghana’s hugely important tech sector” he added.
However, a product manager, Andy Obuofirbo described the news with mixed feelings, stating that it was clear that the media giants recognize Nigeria as a market hub for the mere fact that it is targeting to employ more Nigerians at its facility, even though it will be located in Ghana.
Obuofirbo also disclosed that Twitter might also not have chosen Nigeria because of its government’s view on social media acceptance, which has raised concerns about its policies, business environment, and regulatory requirement.
Also, economist, Tunde Andrews, views the establishment of twitter in Ghana as a wake-up call to Nigeria to improve its business environment and make it competitive.
He added it had become necessary for Nigeria to strategically place itself as an innovative and technology-driven economy and failure to do so will only drive most of its prospective investments to Ghana.